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British Airways and Porter Five forces framework.

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Introduction British Airways (BA) is one of the well known airlines in UK and it is one of the biggest airlines which operates more than 550 destinations worldwide. British Airways was established on 25th August 1919. British airways finished 91yrs in airline industry. Privatized in 1987, it has continued to increase in growth in spite of stiff competition (Connell, Williamson 2011, 115) .  British airways not even provide the services on domestic and international level but it also provide the service of charter for ancillary and freight (British airways 2010). There are round about 57000 employees who work in the British airline till date (Data monitor 2010). British airways carries  approimately more than 33million passengers, and earning billions in revenue. Based in the principal business places of London, the company has significant presence at Heathrow, Gatwick and London City. The company holds a very strong customer base as it is operating across t...
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ORGANIZATIONAL CULTURE IN PAKISTAN

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Introduction Organizational culture is the system of shared assumptions, values and beliefs that results in the unique and psychological environment of an organization. Every organization has its own unique culture. This unique environment of an organization is stated as its culture. Numerous studies and researches have been taken place in this regard to explain several types of cultures and most importantly, the ways an organizational culture can affect itself and its ultimate influence on other employee related variables such as commitment, satisfaction, cohesion and performance etc.  In a group of people working together, organizational culture is obviously an indistinguishable factor but also the most powerful force that affects the behavior of the members of a group. In this current organizational environment, culture is considered as the powerful tool to showcase numerous phases of an organization and also defines the proper functioning and operation of the busine...
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Recommendation and justification of change management programme that may assist McDonald’s in realising its strategic objectives.

            Introduction: The board of directors of McDonald’s Inc approached me. They wanted my advice, as a strategic consultant, on the future strategic direction of the company. The board of directors wants such a development strategy that makes McDonald’s resilient to changes in the external environment and makes it's business sustainable. Critical Analysis: McDonald’s runs a chain of fast-food restaurants across the world. It is present in more than 100 countries. The company’s business strategy is to be a cost leader. It tries to operate at lower costs than rivals. It transfers the cost savings to customers in the form of lower prices. Lately, the company has been lagging behind its rivals in many large emerging markets. These emerging markets include countries like Brazil, Russia, India, and China. The company’s board is not clear what its future strategic direction should be in these countries. Development strategy can...
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